Customer Success
Customer Churn – The Ultimate Guide with Tactics and Strategies
The definitive guide on SaaS churn: everything we know about preventing customer churn and reducing MRR churn with examples.
What is Net Dollar Retention (NDR) and How CSMs Can Improve it
Best Free and Paid Customer Success Tools Every CSM Should Use
Customer Success
Using Churn Data to Improve Sales Prospecting and Qualification
Within SaaS, there’s almost always a natural divide between CS and Sales. Take an average Salesperson and ask …
Customer Success
10 ͏Tip͏s to͏ Ba͏lance Cu͏stom͏e͏r͏ Suc͏͏͏ces͏s Initiati͏ves w͏͏it͏h Cost Ma͏n͏ag͏ement in S͏aa͏S͏
You͏r cus͏to͏m͏͏͏er succ͏ess͏ team͏ is ͏͏r͏unning ͏͏f͏u͏ll ͏t͏hrot͏tle,͏ pu͏͏tting͏͏ o͏ut͏ ͏fir͏e͏s and ke͏eping ͏clie͏n͏ts ͏h͏app͏y. ͏But͏ ͏then, you …
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Webinars and Podcasts
Adapting your Customer Success Strategy for Scaling & Retention with Sandra Campo | Mastering CS – Ep 29
In our new episode of the Mastering CS, Candid Leader Insights podcast, Irina Cismas, Head of Marketing at …
Tools
Top 10 Best Scheduling Apps for SaaS Teams in 2025
Calls, client meetings, presentations, team meetings. On average, every manager has about 12 meetings per week. When it …
Webinars and Podcasts
How Renata Pinheiro Navigated Customer Success Challenges in Startups | Mastering CS – Ep 28
In our new episode of the Mastering CS, Candid Leader Insights podcast, Irina Cismas, Head of Marketing at …
Tools
Close CRM for Customer Success Managers: Features, Use Cases, and Limitations
A detailed review of Close CRM, covering essential features, top use cases, and benefits for Customer Success Managers seeking efficient customer relationship management.
Webinars and Podcasts
How did Josephine Kibibi’s background in HR impact her performance in Customer Success | Mastering CS – Ep 27
In our new episode of the Mastering CS, Candid Leader Insights podcast, Irina Cismas, Head of Marketing at …
Customer Success
Boost Sales Funnel Efficiency with Customer Archetypes: A Step-by-Step Guide
An effective sales funnel can make or break your business. But did you know that, according to Salesforce, …
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Webinars and Podcasts
From Support to Success: How Jordan Wyner Built a Proactive CS Team | Mastering CS – Ep 26
In our new episode of the Mastering CS, Candid Leader Insights podcast, Irina Cismas, Head of Marketing at …
Best Practices
Predictive Sales Analytics in SaaS: Understanding Customer Buying Patterns
As a software as a service (SaaS) business, you’re always at the forefront of innovation. But getting potential …
Tools
Best Client Success Software Stack by Budget Level
The range of software tools available in client success can be overwhelming, expensive, and it can drag down …
Webinars and Podcasts
Data-Driven Customer Success with Mio Mattsson | Mastering CS – Ep 25
In our new episode of the Mastering CS, Candid Leader Insights podcast, Irina Cismas, Head of Marketing at …
Webinars and Podcasts
Customer Success in Complex Industries with Anton Lagochniak | Mastering CS – Ep 24
In our new episode of the Mastering CS, Candid Leader Insights podcast, Irina Cismas, Head of Marketing at …
Webinars and Podcasts
Running Effective Customer Meetings | Webinar
In this webinar we welcome Amy Newbury, the Head of CS at Kleene and Cristina Moise, CS Lead at SmartDreamers, as they share their insights into effective customer meetings.
Webinars and Podcasts
How Sara Arecco keeps her remote team motivated | Mastering CS – Ep 23
In our new episode of the Mastering CS, Candid Leader Insights podcast, Irina Cismas, Head of Marketing at …
Webinars and Podcasts
How a growth mindset helped Alexandre Kinapenne overcome challenges in CS | Mastering CS – Ep 22
We are back with Mastering CS, Candid Leader Insights podcast, where Irina Cismas, Head of Marketing at Custify, …
Customer Success
What Is Customer Value Maximization and How to Achieve It
Customer success has always had a complex identity crisis. Let me explain: 93.7% of companies measure CS impact …
Features
Custify Recognized as Best Customer Success Software by Tekpon
Custify wins Best Customer Success Software by Tekpon for helping SaaS companies reduce churn, boost customer lifetime value, and streamline workflows.
Webinars and Podcasts
How Amy Newbury Scales CS Teams and Drives Growth | Mastering CS – Ep 21
Here’s a new episode from our podcast – Mastering CS, Candid Leader Insights. Irina Cismas, Head of Marketing …
Best Practices
How to Use Predictive Customer Analytics to Increase Conversions
Data is a valuable asset in today’s modern world. Knowing more about your customers helps you personalize their …