Philipp Wolf

Philipp Wolf is the Founder and CEO of Custify. For over 20 years, Philipp has led teams and projects in security, working closely with Sales, Product and Engineering departments to integrate solutions for over 200 million customers. When founding Custify, Philipp made it his mission to help SaaS businesses retain clients and scale their operations by providing a tool that lets agents focus their time on clients instead of CRM data.

More articles written by Philipp Wolf

Best Practices

Using Voice of the Customer to Drive Loyalty

Through Voice of the Customer, or VoC, programs, the business world opens itself up to direct customer feedback. …

Customer Success

6 Inspiring Customer Success Stories of Focus, Loyalty, and Teamwork

Customer success is a field where stories abound. And most of them are great! Today, in this article, …

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Best Practices

5 Ways to Enable Proactive Customer Engagement

Ever patronized a business that went out of its way to anticipate your needs and just be nice, …

Customer Success

The Ideal Sales to Customer Success Handoff

Imagine a perfect sync between your customer success and sales departments. For some, it’s a good dream. For …

Best Practices

What Is Customer Relationship Mapping & How to Do It Right?

B2B relationships between two large organizations can be quite intricate as they often involve multiple key stakeholders from …

Guides

The Outstanding Guide to Customer Success Strategy

Everything you need to know about creating your first customer success strategy – free pdf guide.

Customer Success

CRM or Customer Success Software? Differences and Advantages

Companies have been implementing Customer Relationship Management strategies to boost product sales for a while now. However, in …

Best Practices

How to Apologize to a Customer | Tips, Tricks + Apology Letter Examples

Whether you’re working in customer support, service, or success, most of your career is dedicated to helping your …

Customer Success

Tech-touch can be the new high-touch in customer success

The SaaS market is currently growing by 18% each year and 99% of businesses use at least one …

Customer Success

The 16 Best Customer Success Podcasts to Grow Your Career | 2024 List

Podcasts are a simple and fun way to stay in touch with the new concepts and ideas in …

Customer Success

2024 Customer Success Industry Market Statistics, Salaries, and Growth

The impact last year had on the customer success industry was a significant one. Tech startups and SaaS …

Customer Success

The 20 Essential Customer Success Books for the Modern CSM | 2024 Updated List

We found the essential customer success books every CSM needs to read. Pick your next read and discover the latest tactics to reduce churn and grow revenue.

Customer Success

Why Do I Need Customer Success Software?

Customer Success software greatly improves your team’s efficiency. Here’s why your team needs a dedicated CS platform.

Best Practices

How to Optimize SaaS Sign Up Flow To Increase Conversions

Learn how to create your SaaS sign up flow and efficiently optimize it based on your business model in order to increase your conversion rate.

Best Practices

How to Identify and Optimize Customer Touch Points?

See how customer success tools can be extremely helpful in identifying and optimizing your customer touchpoints for SaaS businesses.

Customer Success

What Is a Customer Success Representative & Why Do You Need One?

Learn how to ace the customer success representative interview, and what it takes to be the best.

Best Practices

How to Run a Gap Analysis for Customer Service & Understand Customer Satisfaction

Want to take your SaaS business to the next level? Here’s how to run a gap analysis for customer service to increase customer satisfaction.

Best Practices

SaaS Lead Nurturing – Foolproof Best Practices & How to Do It Right

SaaS lead nurturing helps drive engaging relationships with customers, depending on buyer personas. Here are some foolproof best practices to help you out.

Best Practices

10 SaaS Renewal Best Practices to Drive Subscriber Loyalty

SaaS renewals are essential to maintaining revenue levels. An easy way to drive them is by implementing dunning emails. We’ve got 9 more awesome tips and ideas inside.

Best Practices

How to Thank a Customer for their Business | Tips, Tricks, & Budget-Friendly Ideas

By investing in your business, a customer has given you the responsibility and opportunity to provide excellent service. …

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