Customer Success
How To Hire A Customer Success Manager The Right Way
Customer success managers improve the customer experience (CX) of any business. It’s probably the most essential part of …
Features
Announcing The Segment And Custify Integration
We are excited to announce that Custify is now integrated with Segment. This opens up several possibilities to …
Customer Success
How To Set Up Your CRM For Customer Success
Of all software your company uses, your customer relationship management (CRM) solution might be the most important one …
Best Practices
Create A Standout Customer Experience With Better SaaS Onboarding
After your sales and marketing team have done their jobs, you come to the first step of customer …
SaaS Metrics
Overcome This Obstacle For Proactive Customer Success
We talk about proactive customer success a lot at Custify. Your customer success team should take action to …
Best Practices
How Email Automation Can Drive Your Customer Success Program
“Automation” has been one of the hottest terms in marketing over the past decade or so. Especially in …
Customer Success
How SaaS Startups Can Implement Customer Success
Customer service is and has always been one of the most important facets of businesses – especially for …
SaaS Metrics
How SaaS Startups Can Avoid Failed Payments
Subscription renewals are the heart that keeps the SaaS Startup body running. At the very core of the …
Best Practices
14 Customer Retention Strategies For SaaS to Implement in 2025
Customer churn is the SaaS kryptonite and the bane of SaaS leaders’ existence. That’s why they’re constantly looking …
Customer Success
The Framework For Developing Customer Success Personas
How do your customers define success with your product / service? If you can’t answer that question immediately, …
Best Practices
How To Move To A Software Subscription Model
While there are still plenty of traditional software vendors out there, the software subscription model is becoming more …
Customer Success
Customer Success + Sales Enablement = Better Customer Experience
Where does customer success live in your organization chart? Is it part of customer support? Marketing? Sales? Does …
Customer Success
5 Ways Content Can Boost Your Customer Success
Wouldn’t it be nice if your customer success managers (CSMs) had more time? They could work more closely …
SaaS Metrics
Should SaaS Businesses Outsource Customer Success
Many customer-facing business functions get outsourced on a regular basis. Outsourced customer support is extremely common, technical teams …
SaaS Metrics
Customer Service And Success Most Important Factors For SaaS
The SaaS business model is one that keeps on giving. Over time, your subscriptions can provide you increasing …
Customer Success
Customer Success Managers Aren’t Just Account Managers With New Titles
Customer success managers and account managers are not the same job, nor are they two sides of the …
SaaS Metrics
How To Create A Customer Success Journey Map
Navigating customer success workflows isn’t always easy. But like any treacherous trail, it can be easy if you …
Customer Success
The Difference Between Customer Success And Customer Support
In today’s fast-paced and highly competitive world of B2B products and SaaS offerings, we see the terms “Customer …
Customer Success
How To Measure Customer Success
Measuring the success of any business program requires an understanding of both goals and metrics. Customer success is …
SaaS Metrics
Why Churn Is Critical In SaaS
SaaS businesses are like living, breathing creatures, evolving, expanding, and contracting over time. As your service grows, customers …